Learn to identify invisible defaults in content, such as images or messages that reinforce stereotypes or exclude groups
Inclusion isn’t just a policy, it shows up in the everyday choices behind images, captions, and layouts. This workshop teaches communicators how visuals and language can become tools for belonging, showing how seemingly small decisions – a photo, a headline, a graphic – directly affect who feels represented. Participants will learn to identify invisible defaults in content, such as images or messages that reinforce stereotypes or exclude groups. Using examples from weddings, recruitment, marketing, social media, and internal communications, we will explore how to audit materials, adapt visuals to reflect real diversity, and reframe language to signal welcome and authenticity.
Hands-on exercises will cover how to make inclusive choices without sacrificing quality, balance representation across campaigns, and avoid tokenism. We’ll discuss applying inclusive storytelling to briefs, campaigns, and design, and how to measure the impact of inclusive communication on engagement and trust.
The workshop provides practical tools: checklists for inclusive visuals, templates for neutral yet expressive language, and methods for evaluating campaigns. The goal is to help communicators integrate inclusion into daily work – from internal newsletters to external marketing – turning small decisions into meaningful cultural impact.
Ultimately, inclusion becomes strategic communication that builds engagement, trust, and reputation. This session is ideal for communicators, designers, HR professionals, and leaders seeking practical ways to transform inclusion from an ideal into measurable action.
Martina Lanotte (she/they) is a queer photographer, linguist, and Diversity & Inclusion advocate based in Copenhagen. Founder of MARLANPH, a photography agency specializing in authentic, inclusive storytelling, she has photographed hundreds of weddings worldwide and authored Representation: a guide to inclusive LGBTQIA+ wedding photography. Combining expertise in linguistics, visual storytelling, and representation studies, Martina helps professionals identify and reframe exclusionary language and visuals. She is passionate about equipping communicators with practical tools to make inclusion visible in everyday work, bridging art, strategy, and lived experience to create workplaces and campaigns where everyone feels seen.
Cancellation
If you cannot attend, please cancel via MitDM no later than the day before the event. This helps us plan and lets others take your place.
Information about webinar
The webinar is hosted on Zoom. As a participant, you will receive a link and password to the webinar via the mail address, you have registered with DM.
Praktiske oplysninger
Designing for Diversity: Concrete How-Tos for Communicators
Praktiske oplysninger
Learn to identify invisible defaults in content, such as images or messages that reinforce stereotypes or exclude groups
Inclusion isn’t just a policy, it shows up in the everyday choices behind images, captions, and layouts. This workshop teaches communicators how visuals and language can become tools for belonging, showing how seemingly small decisions – a photo, a headline, a graphic – directly affect who feels represented. Participants will learn to identify invisible defaults in content, such as images or messages that reinforce stereotypes or exclude groups. Using examples from weddings, recruitment, marketing, social media, and internal communications, we will explore how to audit materials, adapt visuals to reflect real diversity, and reframe language to signal welcome and authenticity.
Hands-on exercises will cover how to make inclusive choices without sacrificing quality, balance representation across campaigns, and avoid tokenism. We’ll discuss applying inclusive storytelling to briefs, campaigns, and design, and how to measure the impact of inclusive communication on engagement and trust.
The workshop provides practical tools: checklists for inclusive visuals, templates for neutral yet expressive language, and methods for evaluating campaigns. The goal is to help communicators integrate inclusion into daily work – from internal newsletters to external marketing – turning small decisions into meaningful cultural impact.
Ultimately, inclusion becomes strategic communication that builds engagement, trust, and reputation. This session is ideal for communicators, designers, HR professionals, and leaders seeking practical ways to transform inclusion from an ideal into measurable action.
Martina Lanotte (she/they) is a queer photographer, linguist, and Diversity & Inclusion advocate based in Copenhagen. Founder of MARLANPH, a photography agency specializing in authentic, inclusive storytelling, she has photographed hundreds of weddings worldwide and authored Representation: a guide to inclusive LGBTQIA+ wedding photography. Combining expertise in linguistics, visual storytelling, and representation studies, Martina helps professionals identify and reframe exclusionary language and visuals. She is passionate about equipping communicators with practical tools to make inclusion visible in everyday work, bridging art, strategy, and lived experience to create workplaces and campaigns where everyone feels seen.
Cancellation
If you cannot attend, please cancel via MitDM no later than the day before the event. This helps us plan and lets others take your place.
Information about webinar
The webinar is hosted on Zoom. As a participant, you will receive a link and password to the webinar via the mail address, you have registered with DM.
